Blog

Alive with creativity. Follow our blog to see our latest work, goings-on and trend & styling inspiration

Wednesday, July 15, 2020

The New Normal

The past few months has been a challenging time for most people and businesses. Here at Set Visions we have been navigating through the changes brought about by remote working and social distancing, and we are pleased to say that due to their hard work and determination, our team have taken the changes in their stride with little or no loss to productivity.

Many have had the additional obstacle of juggling childcare or home teaching while still trying to maintain an eight-hour working day! Despite this, we have not seen a dip in moral or in the quality of their work and we are grateful to them all.

The Set Visions CGI team have been luckier than most having maintained a full order book throughout the lockdown period whilst picking up new clients. As some of our existing customers went into furlough, the CG team were asked to solve our customer’s photography problems caused by social distancing restrictions.

Our team have continued to work from home as normal creating CG environments and product imagery that would otherwise be unachievable through conventional photography methods.

With positive signs emerging we are keeping our mindset focused on what we are doing, ready to adapt and work with our clients to produce eye-catching content.

family living room editorial CGI

Wednesday, April 15, 2020

Convert home workers to online shoppers

With the average 9 to 5 now on hold, working from home is the new norm.

As workers realise perching at the breakfast bar 8 hours a day isn’t ideal, consumers are turning to online shopping for more posture friendly solutions. A surge in DIY and spatial reconfiguring has seen unused and unloved corners converted to our official home offices.

With the unpredicted surge of online shopping, some retail sites maybe caught off guard by missing product images or dated lifestyle shots that do not reflect the true personality of our nation’s homes.

As budgets are being reviewed, content marketing needs to continue to maintain the conversation with your customers. Increased web time is an opportunity to convert online browsing to purchases.

Our CGI quick turnaround service produces engaging photorealistic images for email, social and website campaigns. Our team just need basic product dimensions and a couple of reference images to get started.

As the unforeseen restrictions firmly stay in place, CGI photography is a great imagery solution to the traditional go-to studio shoot.

home office interior design inspiration

The Set Visions CG team is fully up and running, working remotely with minimal disruption to the production schedule. Our project managers ensure clients are kept updated so they can have maximum input from the safety of their homes.

We believe content marketing is key to maintaining a relationship with your customers. To find out more info about our cost-effective service contact the studio to arrange a call from our team.

Monday, March 23, 2020

Cutaway Architectural visualisations

Here at Set Visions, we create CGI cutaways to showcase the hidden engineering that is concealed behind interior finishes within buildings. Capturing the first fix can be tricky, which is why we accurately visualise the spatial designs for our clients by combining photorealistic CGI with cutting edge web application development. These accurate CGI renders can then be used to support planning applications, marketing content or briefings to developers.

3Dsmax archectural cutaway visualisation

Here, we completed a set of cutaway renders for one of the country’s biggest insulation and specialist building materials suppliers. The fictional multistory was rendered at multiple viewpoints, clearly demonstrating the integral first fix products in context to the structure of the building, and in relation to the layout. Our client has taken the content and added it to their interactive training app to engage and educate their staff on their extensive product range.

technical render building cutaways

Our production team partner with developers ensure our renders are accurate to elevations and the interior design pack. Sepcialising in external and internal renderings, our photorealistic CGI services produce tangible marketing content for commercial and domestic designs. We can fully dress, light and photograph designs before a single spade goes in the ground, providing a fantastic scope to engage with a wider target audience.

new build internal CGI visualisation

To view more of our architectural renders, take a look at our new portfolio, or contact our studio to arrange a presentation with our CGI team.

Thursday, March 19, 2020

Don't Delay Image Creation Due To Isolation.

Pix photorealistic CGI and animation is an ideal replacement for conventional photography and video. As a technology based solution, our CGI team has the advantage of remote working; massively reducing the affects to the delivery of your marketing projects due to the Cornavirus imposed restrictions.

Our team can visualise any products in any setting.

CGI table top product photography

photography studio product tiles

We create imagery from typical room sets, locations, tabletop or photorealistic product pack shots to any specification. High resolution product cut outs on white can be created in multiple combinations and colour ways at the click of a mouse.

render CGI product cut outs office chairs

CGI can be commissioned remotely and can save on unforeseen shipping complications. Our team just need basic product information and image references to get going. Our service supports your marketing and production plans whilst maintaining the wellbeing of your team.

To discuss your product imagery options, contact the studio or call us on 01274610600.

Monday, February 3, 2020

Set Visions | CGI Portfolio showcase

We’re not one to shy away when we produce good work. Here at Set Visions Pix, we pride ourselves on the high standards of our CGI output, pushing the photorealistic boundaries and photography style year on year.


To showcase some of our recent renders, we’ve updated our
portfolio with some exciting projects we’d love you to see. Through stunning photography, we bring our clients ideas and brands to life to create eye-catching CGI work that generates leads, increases awareness and builds brand reputation.

CGI roomset portflio kitchen bathroom bedroom

The Pix Team

Working with leading manufacturers, marketing teams and integrated agencies, the Pix creative team produce content that’s perfect for print, online and PR. This has resulted in many of our images being featured in established magazines and Sunday supplements. Our in-house team consists of CGI artists, stylists, interior designers, photographers, project managers and post-production art workers.


Our CGI Photography

Sepcialising in full roomset, furniture and product modelling, we can create realistic images to be used across advertising, brochures and catalogues. Our unique process is an incredible alternative to traditional photography and can assist home interior and décor industries present their products in a life-like way.


Our Portfolio

Bringing products and brands to life through quality CGI photography, we have worked on some amazing roomset, product and architectural projects. Explore our portfolio to see for yourself just how incredible CGI can be.

If you would like to find out more about the Pix team and our work, please don’t hesitate to get in touch. We’d be more than happy to run through some of our case studies or content strategies with you!

Tuesday, December 17, 2019

Seasonal Campaign Content

There’s nothing like our favorite brands battling it out for the number one campaign spot. Well crafted content gets us in the festive mood, often with an emotive overtone to melt anyone’s heart.

This year, our Head of Creative worked with the Senior CGI team to create our very own seasonal renders, specifically designed for a social campaign. The images encapsulate a calm and refined yuletide look with a subtle nod to the party trend.

christmas room set lifestyle photography

CG offers great flexibility, allowing the team to produce supporting cameos, each with a unique talking point. Having touch points within imagery is a great way for your audience to interact with your brand on social media. Our top tips are - make your content relatable to your customer persona, demonstrate your personality and more importantly for us, have fun!

christmas styling photography

modern interior design styling christmas room set

Tuesday, October 15, 2019

Instagrammable Imagery

Digital marketing is a competitive field, so stand out of the crowd with Set Visions’ Pinterest worthy imagery. As consumers are increasingly researching on their smartphones for their next big ticket purchase it’s important that your marketing content works on this channel.

A recent project commissioned to our CGI team had us produce a number of product focused shots, set in achievable spaces with eye catching interior design-a service included as standard on our projects. These shots are perfect for mobile marketing platforms such as Pinterest and Instagram, as the cameos are product focused with a lifestyle feel that create great talking points with your followers.

bathroom inspiration instagram

Mobile marketing is often a component of a multi-channel campaign that allows you to get closer to consumers. Large scale room sets don’t always translate to some social media platforms as the detail is often downsized. Impactful and stylish imagery is perfect marketing content and is the best way to build your followers on social media.

To talk though your mobile marketing content call the studio on 01274610600 or contact the team to see how we can work with you to produce your own instagrammable imagery.

CGI lifestyle bathroom


CGI product render room set

Wednesday, September 11, 2019

Cut the commission with Set Visions

The marketing industry is changing. Brands are under immense pressure to refine budgets, evaluate spending and control costs. Set Visions is in a unique position to provide editorial content without inflated agency fees. Our creative content studio offers joined up solutions for marketing, with strategy and production being in-house.

With the unstoppable growth of online marketing and social media platforms, brands need fresh, regular, engaging content. Our CGI team produce photorealistic renders which are art directed and styled to perfection. Our editorial shots have featured in the high-end interior mags - quashing any preconceived ‘caddy’ concepts the industry has. Our creative services rival ad agency concepts at competitive rates.

a interior design CGI photorealistic


Another great benefit of working directly with Set Visions is the timely direct communication you will enjoy with our production team. By eliminating tardy, agency third party messages you are constantly in the loop with your project and budgets.

For an informal chat about the creative services the Set Visions team offers please contact the studio at any time or drop in for a brew and a briefing.

CGI print advert interiors

interior cgi creative agency

Wednesday, August 2, 2017

Marketing Case Study

Set Visions creates visual content that works successfully across various social media platforms, print and marketing. This allows our clients to successfully run their marketing campaigns with seamless supporting print publications.

A long-standing client challenged us to create a fresh new approach to their brand imagery. They wanted to step away from their traditional ‘trade’ style brochure and to create images that inspire and captivate the end consumer instead.

exposed beans CGI bathroom lifestyle traditional

Our in-house interior designer wanted to include architectural details with a realistic sized bathroom to bring the traditional pottery suite to life. Homely touches were added through tactile props, adding to the lifestyle feel without detracting the focus from the product.

traditional bathroom pottery CGI

The CGI team created supporting photorealistic detail shots, pushing the creative feel through camera and composition. These shots not only cross sell products but also promote the aspirational lifestyle that can be achieved with this pottery and interior design scheme.

These images are perfect for lifestyle brochures, original blog content and will be used as promotional images on aspirational interiors design sites such as Pinterest and Houzz. For more info and to see our portfolio work for both CGI and Photography visit setvisions.co.uk.

Wednesday, May 31, 2017

Pinterest worthy imagery

Are your images Pinterest worthy? The traditional customer journey has evolved. End consumers are now making key design decisions before speaking to professionals. We need to inspire the consumer through imagery whilst ensuring brochures and website content is up to scratch.

Pinterest Set Visions Lifestyle photography

Set Visions leads the way on lifestyle imagery. Our creative team is bursting with photographers, CGI specialist, interior designers and post production kings. The creative process is taken very seriously by our team, we take time to consider the audience and commercial appeal whilst absorbing each of client’s product details.

Our creative specialists then collaborate, directing lighting and camera style whilst making sure the interior design is on trend.

Set Visions’ editorial images are making an impact online via sites such as Pinterest, Instagram and Houzz. Why not take a look and see how our imagery can help boost your online profile?

Connect With Us

15th Jul 2020

The New Normal

The past few months has been a challenging time for most people and businesses. Here at Set...

More on our blog

18th Jun 2020

Outsource creative commissions to free up resources

With Covid putting a huge financial strain on the creative industry, agencies are under...

More on our blog

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With offices in the north and south, we can easily drop in for a chat wherever you are

Contact Us

Main office:
Set Visions Ltd
Robin Mills
Leeds Road, Greengates
Bradford, West Yorkshire
BD10 9TE

Tel: 01274 610 600
sales@setvisions.co.uk